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A Hooked Framework Approach to Drive User Retention & Conversion in Nykaa Fashion App 💡, by Azhar Uddin

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What if Nykaa wants to add story/reel feature to help brands promote latest/upcoming products in their app?🤔 How they might do it? Here is…
This project is part of the 48-hour Product Design Challenge. Actually 48+48 hour for me…😅 Yes, because I was part of the volunteer team of this event. Okay, let’s come back to the topic. In this…

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