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The L’Oréal-owned brand chose the 21-year-old star as part of a wider shift towards pop culture.
Emma Chamberlain: Get the Look
Did Emma change or did you both just get older?? #emmachamberlain
Mylène Kerjean en LinkedIn: In strategy shift, Lancôme names Emma Chamberlain as new brand ambassador
Emma Chamberlain is Lancôme's Newest Face
Emma Chamberlain - Wikiwand
Aymeric Guenoun on LinkedIn: In strategy shift, Lancôme names Emma Chamberlain as new brand ambassador
Emma Chamberlain is Lancôme's Newest Ambassador - Yahoo Sports
Emma Chamberlain Is Lancôme's New Global Ambassador
Laure Guilbault (@laureguilbault) / X
William Blomquist on LinkedIn: In strategy shift, Lancôme names Emma Chamberlain as new brand ambassador
In strategy shift, Lancôme names Emma Chamberlain as new brand
How Emma Chamberlain landed a Lancôme deal
Lancôme names new global brand ambassador