ThirdLove's secret to designing the perfect-fitting bra

ThirdLove is taking on the lingerie world with its direct-to-consumer bra company. Founded by former Google and Sequoia execs, the company believes data is the key to finding the perfect fit.

Can an online quiz deliver the perfect bra?

Inside ThirdLove's marketing war against Victoria's Secret — Nandini Jammi

Soma Unbelievable Lift Unlined Perfect Coverage Bra, White/Ivory

ThirdLove Perfect Coverage Bra with More Coverage and High Support, Comfortable Underwire Support, Bras for Women, Black, 32E : : Clothing, Shoes & Accessories

ThirdLove's secret to designing the perfect-fitting bra

The innovators: the app promising the perfect-fitting bra, Entrepreneurs

This Comfy New Wireless ThirdLove Bra Is on Sale

CNBC Upstart 2018

ThirdLove Bra Fit & Size Quiz - Online Bra Fitting To Discover Your Perfect Bra Size

ThirdLove Classic T-Shirt Bra That Molds to Your Shape with No-Show Lines, Comfortable Underwire Support, Bras for Women Black at Women's Clothing store

ThirdLove Acquires Kit Undergarments

ThirdLove • Bra Sizing App. Find your perfect fit. by ThirdLove

ThirdLove's secret to designing the perfect-fitting bra