Scarecrow Communications campaign for Euro Innerwear cuts

Euro, a range of fashion innerwear, has launched a new campaign in India with a view to reinvigorate its brand presence. Euro was launched to the market with a 'Prepare to get assaulted' campaign. The campaign was successful, but having run it for years, the brand team felt it was about time for a f

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Scarecrow Communications campaign for Euro Innerwear cuts competition down to size – Campaign Brief Asia

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