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Astoria Activewear is a fresh woman clothing brand based in the UK. They are using FB ads for the first time and their goal was to build better brand awareness, share their ambassador program and generate more sales through Facebook Advertising. What I did: - Tracking System Set-Up (Google Tag Manager) - Creating and Implementing Advertising Funnel - Creating Ads (Creating Ad Copy and Photo Editing) - Creating Targeted Audiences - Optimization and Management (Daily, Weekly, and Monthly Protocols) - Competitor and Audience Research - Analysis and Report (Bi-Weekly and Monthly) What we achieved: We successfully achieved 310% times Return on Ad Spend (ROAS) with first time running ads! We got a great number of new ambassadors for the program and grew their follower base with a targeted audience with high interest for their brand.
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