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The apparel-maker made news this week for giving away its US$3 billion company towards climate-change efforts. We ask comms pros if this should set an example for other corporations.
Patagonia Case Study - Using Brand Purpose
The Good Business Festival - Last month, founder of Patagonia gave
Here's the 'purpose' Asia really wants brands to serve: Kantar, Advertising
Patagonia is 'going purpose' as founder gifts company to climate
Patagonia founder fighting climate change; clothing brands going green
Strategy Study: How Patagonia Became The Benchmark In Sustainable
Janissa Ng on LinkedIn: Media training a generation of young climate activists. Thanks SG Climate…
Billionaire Patagonia Founder Gives Company Away to Fight Climate
How Patagonia learnt to paint a more accurate picture of its community, Opinions
