Inside Lillyland: This Is Why Women Are Obsessed With Lilly Pulitzer

What is it about KOP-based Lilly Pulitzer’s preppy resortwear that’s inspired a renewed cult-like devotion and multimillion-dollar profits? Our color-averse editor heads to Palm Beach to find out.

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Looking Back at My Lilly Pulitzer Looks Over The Years - Annie Fairfax

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Inside Lillyland: This Is Why Women Are Obsessed With Lilly Pulitzer

Looking Back at My Lilly Pulitzer Looks Over The Years - Annie Fairfax

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