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Lululemon's demographics mainly encompass the younger age groups (15-35), comprising yoga and/or fitness enthusiasts who prioritize work-life balance and a fit lifestyle
Demographic Psychographic Factors - FasterCapital
How Lululemon capitalized on Nikes failure to market to a female audience - Big Red Jelly
What Is Market Segmentation? Importance for Your Business
A Growth Strategy for Lululemon 2018, by Michael Angelo Quiroz
Sports Away: Lululemon & Nike's Momentum Continues – Blog
Demographics Of Lululemon Target Market International Society of Precision Agriculture
HavStrategy: Detailed Marketing Case Study Of Lululemon - HavStrategy
Target Markets of Lululemon Athletica and Gymshark
What is the difference between market segmentation and target market? When should you use each one for your business? - Quora
PDF) Lululemon Marketing Brett Mizzi