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Reebok is back in the game with its new “Delta” logo unveiled a month ago, as part of the brand’s new positioning which focuses on fitness. The company is trying to move away from the professional athletes who were the main target market of the brand in the past. Today, Reebok aims to encourage everyday people to do sports.
Reebok is back in the game with its new “Delta” logo unveiled a month ago, as part of the brand’s new positioning which focuses on fitness. The company is trying to move away from the professional athletes who were the main target market of the brand in the past. Today,…
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