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The Levi’s® brand is partnering with NewJeans, one of Korea's top K-pop girl groups, to further its ambition to engage younger customers.
A look at NewJeans and its members' top brand endorsements
Rising K-Pop Group NewJeans Is Levi's New Global Brand Ambassador - FreebieMNL
NewJeans, Kpop Wiki
Levi's celebrates the 150th anniversary of the 501 with an interactive pop-up and NewJeans-themed party – StarArena 스타아레나
Levi's featuring NewJeans
Levi Strauss & Co
The Year Of The Bunnies: NewJeans' Best Looks Of 2023
NewJeans Drops Zero Music Video to Celebrate Coca-Cola Partnership - Yahoo Sports
K-Pop Group Newjeans Becomes the Newest Ambassadors of Levi's
