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Too many brands create slogans and advertising that is focused on themselves instead of the consumer. And LG Electronics is just another example. While this Ad…
Slogans and a 'Cheery Face': Michael Ahn on Rebranding LG - Knowledge at Wharton
LG Electronics's Life's Good slogan is wrong, Kevin Namaky posted on the topic
LG AMPLIFIES 'LIFE'S GOOD' MESSAGE WITH INSPIRING BRAND FILM TO CHAMPION OPTIMISM
LG x NCAA Partnership
LG logo's 'hidden meaning' as customers uncover iconic brand's message - Edinburgh Live
LG Conjures Optimism with Life's Good Campaign
Should LG change its name to Lucky Goldstar or Life's Good? - Quora
Slogan LG Global
LG Doesn't Stand For 'Life's Good
Brand story
LG Marketing Boss Gets Her Budget Now She Has To Make “Life's Good” Work – channelnews