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Instagram Reels allows users to create 15-second multi-clip videos with audio, effects and new creative tools to share with anyone on the social media platform.
Battle of the Shorts - TikTok Vs Reels Vs Shorts
Facebook is pushing Reels into nearly every part of its app
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Instagram launches Reels, its attempt to keep you off TikTok - The Verge
In growing battle with TikTok, Facebook to test 'Facebook Reels' in the US
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Reels vs. TikTok vs. Shorts: The Complete Guide - NoGood™: Growth Marketing Agency
Exclusive: Instagram's Head of Product talks Reels Mideast launch, TikTok comparisons
Instagram Launches Short Form Reels to Compete with TikTok - Tailwind - Digital Performance Marketing
Launching Shorts to Compete with TikTok and Reels - Mike Gingerich
Instagram Reels takes on TikTok with new short-form video feature - CNET
Reels, Shorts and TikTok: How do advertisers divide spend?
Facebook's Instagram takes on TikTok with short-form video feature Reels - CNET
