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J.C. Penney Research Professor Savannah Shi discusses the Shein/Forever 21 partnership and offers insights into what will make it successful.
Shein partners on co-branded line of Forever 21 collection
Shein and Forever 21 announce fast-fashion partnership
40% of Forever21 customers cross-shopping at Shein - Earnest Analytics
Shein Dossier: 8 Hacks Behind the Growth Strategy
Shein partners with Forever 21 to expand their fast fashion reach
SHEIN to sell items from Forever 21 in new SPARC Group partnership
Shein: The genius marketing strategy behind the billion dollar company
Shein: The genius marketing strategy behind the billion dollar company
SHEIN to sell items from Forever 21 in new SPARC Group partnership
How Does SHEIN Make Money? The SHEIN Business Model Analysis
Earnest Analytics on LinkedIn: With news of SHEIN and Forever 21
Shein strengthens ties with Forever 21 for online co-branded
