Dove ads with 'real' women get attention

Gina Crisanti was taking out the trash at work one day when a stranger approached her with an odd request. It was a talent scout who wanted her to try out for an ad campaign to sell Dove beauty products _ wearing nothing but her underwear.
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AdAge: 21th century ad campaigns Ad campaign, Dove campaign, Outdoor marketing

Bonnie Berry - Beauty Bias - Discrimination and Social Power (2007

Dove's New 'Courage Is Beautiful' Campaign Shines the Spotlight on Health Care Workers

Young, white and super skinny? We don't buy it, women tell advertisers, Fashion

Advertising: Cosmetics - Media Literacy Clearinghouse

Why Dove's Real Beauty Campaign is a Load of Crap

Dove Beauty Bar Gentle Skin Cleanser Moisturizing for Gentle Soft Skin Care Pink More Moisturizing than Bar Soap 3.75 oz, 2 Count (Pack of 1) : Beauty & Personal Care

Bonnie Berry - Beauty Bias - Discrimination and Social Power (2007

Dove

Dove says it deeply regrets 'racist' Facebook advert, The Independent

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Bonnie Berry - Beauty Bias, Discrimination and Social

Case Study 1: Dove – Empowering Women

Doverealbeautycampaign