Beyoncé's Ivy Park Clothing Line With Adidas Is Falling Short Of

Adidas's once high hopes for its Ivy Park partnership with Beyoncé appears to have soured with the German brand considering ending its relationship with the brand. According to WSJ, sales of Ivy Park in 2022 versus the prior year declined 50 percent to about $40 million versus internal Adidas projections of $250 million.

Beyoncé's Ivy Park Adidas Clothing Line Is Reportedly Losing Money For Sportswear Brand

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Beyonce models the 'azure blue' collection from her Adidas x Ivy Park range

Beyoncé's Latest Adidas x Ivy Park Drop is Almost Sold Out -- Shop the Still-Available Items

Beyonce and Adidas end Ivy Park collab

Sales of Beyoncé's Adidas x Ivy Park clothing line plummet: report

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Sales of Beyoncé's Adidas x Ivy Park clothing line plummet: report

Sales of Beyoncé's Adidas x Ivy Park clothing line plummet: report

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