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Direct-to-consumer Underwear Brand Parade Valued at $200 Million

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Direct-to-consumer Underwear Brand Parade Valued at $200 Million

Parade Underwear Line Is at Target & Prices Start at $10

How DTC startup Parade is moving beyond underwear and into new retail channels

Direct-to-consumer brands are getting creative with their pop-up stores

Parade Launches Re:Play Underwear in Sizes up to 5XL

Why 2023 was the year of the retail fire sale

Case Study: How Aerie won Gen Z and Victoria's Secret's market share - Glossy

Parade Underwear Line Is at Target & Prices Start at $10

Parade Underwear Review: This Trendy Brand Makes the World's Most Comfortable Panty, Period

Universal Hip Hugger, Women's Underwear