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The 'Hello Boys' campaign - featuring a huge photo of the Czech model's cleavage - caused a sensation when it was first unveiled in 1994.
Wonderbra 'Hello Boys' advert voted most iconic of all time
Shockvertising: three notably outrageous ads - PMG
Remember when Eva Herzigová's bra reportedly caused a car pile up?
What is a pub? - Quora
Hello Boys' Eva Herzigova Turns 40
Wonderbra billboard ad features shots of thousands of women, Advertising
FHM was a bible for normal men. It will be missed (even by those who campaigned for its death)
Wonderbra's famous 'Hello Boys' ad makes a comeback with a twist
A lot has changed since Wonderbra launched its 'Hello Boys' campaign 25 years ago
9 adverts from the 90s that will leave you feeling nostalgic - Papirfly Blog