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Alexa on track to lose $10 billion this year, described as 'colossal failure' in new report

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#x27;s voice assistant Alexa is part of a devices unit at the company that is expected to lose about $10 billion in 2022, according to a new report.
's voice assistant Alexa is part of a devices unit at the company that is expected to lose about $10 billion in 2022, according to a new report.
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Alexa is a “colossal failure,” on pace to lose $10 billion