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Beyoncé and adidas have just announced the ending of their joint sportswear venture with IVY PARK, adding fuel to rumors of poor sales.
Beyoncé Cuts Ties With Adidas - FirstCuriosity
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Beyoncé severs ties with Adidas as collaboration range sales fall £172m short of target - Daily Star
Beyonce and Adidas to end partnership on Ivy Park clothing line
Kanye West Effect? After Losing Over $500 Million Adidas Suffers Another Blow as Beyonce Leaves the $27.7 Billion Brand
Beyonce and Adidas mutually agree to end Ivy Park collaboration after 'major creative differences
After Yeezy, adidas and Beyonce's Ivy Park end high-profile partnership
Beyonce and Adidas mutually agree to end Ivy Park collaboration after 'major creative differences