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In June 2022, adidas and Gucci launched their first collaboration. See how the adidas x Gucci line strengthened equity for both brands.
The Perfect Balance: How Luxury Brands Can Maintain Exclusivity And Still Be Relatable Online
Regeneratief technisch Vergemakkelijken adidas brand partnerships
High-end fashion houses sprint to launch sportswear collaborations
14 Athleisure x Luxury Collaborations to Know - Love Happens Mag
Retail India News: Strch: Redefining Fashion, Fitness, and Comfort with India's Premier Activewear Brand - Indian Retailer
A noteworthy sportswear and luxury collaboration strengthens both brands - Harris Poll
Embracing the Future: How Hugo Boss is Revolutionizing Fashion through Technology - ZATAP
Co-Branding Strategies for Business Success - SocialBee
The Collaboration Economy: How to Meet Business, Social, and Environmental Needs and Gain Competitive Advantage: Lowitt, Eric: 9781118538340: : Books